Full article here. So, what do you think? Are you more likely to buy a GPU card branded AMD rather than ATI?
I reckon it'll boost processor sales. ATi sells very well because of its bang-for-buck ratio - if AMD GPUs will sell just as well then it's free advertisement and incentive to go for AMD processors as well, especially for laypeople - they'll sooner trust two components with the same name than two with different names, thinking they're 'more compatible'. I've always felt kind of sorry how AMD has always been overshadowed by Intel - perhaps that'll change with this. Customer support will remain intact for ATi so I'm fine with this change.
I've always gone with AMD and ATi brands, so its nice to see these companies married together. I remember those signatures people once had back in the day "Hey Intel, AMD rocks!". Maybe if AMD can boost the performance and reputation of their newly acquired gpus, we'll soon be seeing see "Hey nVidia, AMD/ATI rocks!" plastered everywhere. On the negative side, I do like the fun red ATI logo more than the boring AMD logo. I'll be sad to see that go. I think AMD needs a fun red logo.
Serves ATI right for getting rid of their old awesome logo and replacing with with the stupid looking one! lol Awesome logo: Newer stupid looking logo: Good thing I luv mai AMDz.
I don't know what to think about this, But as far as I am concerned ATI and Raedon are always together.
meh, i started getting used to it right after the merger. to be honest i'm surprised it took this long.
They wanted to make sure the market knew VERY well that ATI was now an AMD brand. I am going to miss the Red cards though... maybe they can still keep the red theme, cause Green has always been nVidia's thing.
All I know is I'm very turned off by this GTX460's graphics driver issues. They wanted me to review it and it's sucking the hard ones.
mad problems, my gtx460 still has this flicker issue as well sometimies when multi tasking it has weird yellow textures over the map, it goes away after you scroll offscreen but still its a nuisance, blaw,
Yeah, I will most likely end up getting a GPU on CPU combination when I build my new machine. All the better if I do hybrid CrossFire/SLI on my new bored. Intel should nab up nVidia, but Intel is too damn cheap to do it when their own #$%! graphics chips are making them so much money.